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CentrePiece article

Sequential exporting: how firms break into foreign markets


Many countries are looking to their export sectors as a source of future growth, but how do domestic companies make a success of selling their output abroad? Research by Emanuel Ornelas and colleagues finds evidence of 'sequential exporting' - firms experimenting in nearby foreign markets before seeking to become big exporters.


Facundo Albornoz, Hector Calvo-Pardo, Gregory Corcos and Emanuel Ornelas

16 February 2012     Paper Number CEPCP364

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This CentrePiece article is published under the centre's Trade programme.

This publication comes under the following theme: Global firms