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A team of researchers at London's Centre for Economic Performance employed 800 volunteers to analyse athletes' faces as they stood on the medal podiums during the London Games, in order to assess their... Read more...
10 April 2018
Silver is Better than Bronze Obviously, an Olympian wants to go for the gold. But, if you don't win the gold, you will probably be happier to win the bronze instead of a silver medal. That's according to the Centr... Read more...
18 July 2016
Olympians who won the silver medal are less happy than their counterparts who achieved bronze according to the results of a new study of the London 2012 Olympics and Paralympics. Researchers behind the study argue tha... Read more...
17 July 2016